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Local businesses have not yet figured out that “veteran owned” label is a liability

Ranks right up there with “Christian owned”

How about just be competent at what your company does and don’t try to use some emotional manipulation ploy to get me to do business with you

Or better yet, just put a picture of your entire staff on a billboard featuring nothing but White faces

That would be a positive attention-getter

Then there's "American Owned" signs in front of motels. You go inside and it smells like curry and there are street shitters running it. Yeah, a "paperwork" American can put "American Owned" out front, I guess. It's still deceiving as hell.

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